Because “old-school” sales is dead.
Tricking and manipulating people into a giving you their money through greasy tactics and pressure has left a bad taste in everyone’s mouth.
And its prevented a lot of good entrepreneurs with great services - like you – from getting those services to the people that really need them.
Let's face it...you NEED to become great at selling because thats how you can make the biggest impact with your product or service.
Take my client, Mike.
Mike had been trying to get his Life Coaching business up and running for over two years – working side jobs and relying on his partner’s 9-5 income to pay their bills.
How do you think that felt for Mike’s self-confidence?
How do you think it felt for Mike to have to rely on his partner to help pay the bills and not be able to provide the type of life he wanted for his family?
Here's the thing...
Mike was great at what he did, but he could never get people to pay him what he was really worth. Always chasing clients hoping they would come around and realize how bad they needed his services.
And although he put lots of effort and worked hard and "hustled" he just couldn't get anywhere because he didn't know the RIGHT way to sell.
That's why people would tell him “$300 is too expensive” … and he never felt more frustrated, because all he wanted to do it help people full time!
So he had tried everything…